The need of PR firm is like food and water of every business. While many public relations companies continue to use the old-school billing-by-the-hour model, Genie PR provides public relations and social media work together to provide companies with a solid publicity. A public relations is a good way to create and deliver compelling stories, social media is a valuable tool to reach out to target audiences to drive engagement, conversations and relationships.
Social media is a channel for communication and engagement. When you use social media you connect with people and communicate with them. And, hopefully you have some meaningful engagement with some of them. No one will care about your business in social media unless you deliver content of interest. Genie PR believes social media has become more entrenched as a corporate tool.
The realty is social media is shiny, new and, as important, free (at least the tools are free). Genie PR delivers more than simply sending out press releases and media package; it also creates campaigns that feature stories tailored to the needs and interests each constituent. Meanwhile, public relations budgets are being scrutinized with the social media with the help of the free online tools. Over a period of time Genie PR branched out to various parts of India. Today apart from Delhi, Genie has a strong base in Mumbai and a strong presence in almost all state capitals and major business hubs. This strong network gives Genie PR a truly Pan-India presence.
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